Trust Looks to Discuss Member Season Ticket Views With Club

We got in touch with Trust members last month to gauge thoughts on imminent Leeds United season ticket renewals.

Our members responded with a range of views on ticketing which we have summarised in a letter to the club ahead of any final pricing decisions being made for the 2025/26 season and while we remain unsure which division we will be playing in.

Here are a few of the key points we raised: 

  • Call for a general prize freeze: price rises are never welcomed, particularly during times of economic pressure on fans. Members made it clear the club should be putting a general price freeze on season tickets, especially while the club is still levelling out season ticket legacy pricing. This should ensure no season ticket holder in the future is paying more or less than the one sat next to them.

  • Concession pricing: a major concern from families is any potential moves to further erode concession prices. Many members were disappointed when the U11s category was removed ahead of this season, and frustrated that the club didn’t acknowledge fan feelings voiced to the Trust that the 16-18 bracket amounts to a ‘parent tax’ with almost all this category of youngsters still in full-time education. These unnecessary tweaks to the price boundaries cost families hundreds of pounds more every year. We urged the club to recognise the importance of you fans by 1) bringing back under 11 pricing and 2) taking into consideration that the 16-18 price band covers those in further education and should be reflected in the pricing.

  • Review of match day ticket prices: with an expectation of a freeze on season ticket prices, many members were adamant this shouldn't be at the detriment of Leeds members purchasing match day tickets. We have some of the most expensive match day tickets in the Championship - nearly £50 in some areas of the ground - while we see the likes of Burnley charging £25 for home games this month. The club can no longer continue to pass on the price burden to members who, if they attend every home game over the season, are now paying anything up to double that of a season ticket holder.

Our members also raised a number of other points which we hope to discuss with club officials in due course with the waiting list, finance options and the wider use and resale of season tickets high on a list of concerns. Members were keen to stress that a full, raucous Elland Road and the atmosphere created by our fanbase is second to none so we urged the club to acknowledge that our love and commitment to Leeds United should never be taken for granted, nor exploited. As one of the clubs who originated ‘Football is for the Fans’ we want officials to show the world that this wasn't just lip service. 

We plan to meet with the club soon and will update members when we have further news. We will also be gauging members' thoughts on Club Memberships and general ticket sales.